Monday, April 7, 2008
Wabbadabba and Christmas Daniela Simkova
The Yahoo search technique wabbadabba got into the Christmas mood. Wabbadabba decided to hand out prizes as a Christmas gifts. It basically let users to win prizes as they search. The prizes are various, we could mention the flat screen TV, Nintendo or £5 and £10 Amazon vouchers. Mr. Ben Akin-Smith, the head of innovation at wabbadabba, expressed his attitude towards the simple giving of presents for fun which is important during Christmas. But wabbadabba also wants to help people, who are in a financial crisis. "We also feel strongly about giving to those less fortunate hence the twelfth day has a slightly more serious message, with twelve lucky wabbadabba users not only winning Amazon vouchers but having two drinking wells made safe for families in Sierra Leone in their name," said Ben Akin-Smith.Even though this winning is simple and doesn't want to do any wrong to people, there is still about 15 percent of winners who didn't picked their prizes up in some worry of various catches. People are just afraid to do something they are not convinced that it wouldn't harm them. Ben Akin-Smith stated: "It's taken people a while to realize there are no catches and it really is as simple as searching and winning, but people are really getting the hang of it now. Prizes are flying off the shelves as more and more people use wabbadabba to inject a bit more fun in to what can be a mundane everyday task."
| by Daniela Simkova for PocketNews (http://pocketnews.tv) |
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edited by Tatiana Kucharikova
Labels: CantellTV, Chris Cantell, Christopher Cantell, digital broadcasting, Odd News, SigEx Foundry, SigEx Telecom
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